We believe in bringing the human to AI adoption. Putting your strategy, your outcomes, and your people first.
About Us
At ASA, we believe AI isn’t about selling tools — it’s about helping you get the outcomes that matter most to your business. We’re advisors first, fully focused on your strategy, your team, and your goals.
We’re completely vendor-agnostic. That means we won’t push products on you — instead, we’ll help you cut through the noise, find where AI actually delivers ROI, and make confident decisions that drive real business impact. We bring the human to AI.
Founded by product and engineering leaders Mary McKee and Doug Thomas, ASA turns uncertainty into clarity and execution.
Navigate AI Adoption.
Human-First AI Strategy.
Built Around Your Outcomes.
ASSESSMENT
We cut through the noise to uncover what’s blocking progress. Through discovery sprints, workflow audits, and stakeholder interviews, we pinpoint where AI can actually drive efficiency—and where it won’t. This phase gives you clarity, alignment, and a no-fluff map of what’s feasible right now.
BUSINESS CASE
We turn use case ideas into clear, ROI-backed strategies your team can act on—and your board will support. Each roadmap includes prioritized initiatives, cost-benefit analysis, build-vs-buy recommendations, and team ownership. We also offer AI enablement sessions to get leadership and functional teams aligned and ready.
VALIDATION
We help you choose, scope, and launch your first AI pilot—fast. By stress-testing assumptions and tracking the right KPIs, we help your team prove value internally while avoiding common vendor pitfalls. You’ll get real feedback, real adoption, and momentum to build on.
LAUNCH
We provide the frameworks and embedded support to roll out what works—at scale. Whether you need a playbook for your internal teams or fractional oversight for execution, we help you avoid stalling post-pilot. The goal: sustainable capability, not perpetual consulting.
CLIENTS SAY
Human Centered Success Stories
“ASA isn't just another AI Vendor. They rolled up their sleeves and helped us actually see if AI could help and where. Within 6 weeks, we had simple AI workflows running that made a real dent in operations. It gave us real time back.”
Garrett O., SVP, Poliviles
"We knew AI could transform our business, but we didn’t know where to start. This team helped us assess our readiness, select the right tools, and oversee implementation. Within months, we saw a measurable impact—faster decision-making, reduced operational costs, and better data insights."
Dana Ethredge, DocNow EHR
"Working with Doug and Mary was a game-changer. Their deep understanding of AI in operations provided a massive ROI. They don’t just talk AI, they make it work for your business."
— Jessica L., Managing Partner, Legal Firm